Stories
This tab provides statistics on the Stories published in your account.
These data are available for your Instagram accounts and start collecting once the account is added to the Dashboard with an active subscription.
If the connection with the account is interrupted or access is provided incorrectly, Stories data will not be collected. It is impossible to restore data for the period when there was no connection. This is a feature of this type of content. Social networks transmit the last information about Stories at the end of the day and do not store this information. Information will only be displayed for new Stories published after reconnecting the account.
Widgets
The widgets display general data on Stories.
Views – the total number of views of Stories published during the selected period.
Views (Avg) – the average number of views of Stories published during the selected period.
Reach – the total reach of Stories published during the selected period.
Reach (Avg) – the average reach of Stories published during the selected period.
Period Comparison – shows changes in metrics compared to the previous period of the same length.
Stories Table
The table displays a list of all Stories published during the selected period. You can rank the top Stories by categories, type, and various metrics.
The table contains various metrics and indicators. By clicking on them, you can sort the posts in ascending or descending order and set value ranges.
The set of metrics in the table depends on the social network.
General Metrics:
Category – click "Add category" to assess the effectiveness of the content published in the account.
Type – Story types for VKontakte: images and videos; for Instagram: images, videos, reposts.
Stories of the "Repost" type are uploaded to the service 24 hours after publication and without a preview. Stories available only to the "Close Friends" list and Stories published when the account connection was interrupted are also considered in this type.
Views – the total number of views of your Stories.
Responses – the number of replies to your Stories.
Additional Metrics for Instagram:
Reach – the number of unique users who viewed your Stories at least once.
RR (Reach Rate) – the ratio of Story reach to account followers.
Backward Taps – the number of times users tapped back to rewatch a previous Story.
Forward Taps – the number of times users tapped forward to skip to the next Story before it ended (less than 15 seconds).
Exits – the number of times users exited Stories by clicking the "X" in the upper right corner.
Completion Rate – the percentage of users who watched the Story from start to finish.
Completion rate is calculated using the formula:
Views – (Forward Taps + Exits) / Views
If the total of "Forward Taps" and "Exits" exceeds Views, the completion rate will be 0.Data on stickers, Instagram reactions, link clicks in Stories, and reposts are not available through Instagram's official API.
New Followers – the number of accounts that followed your account.
Account Actions – the number of actions people take when visiting your profile after viewing your Story (profile visits, website clicks, call button clicks, email button clicks, and text message button clicks).
Profile Visits – the number of visits to your account after viewing the Story.
Reposts – the number of times your Story was reposted.
Responses – the number of replies to your Story.
You can read more about Instagram Stories statistics and how to use it to increase reach here.
How to Choose Additional Metrics
You can select additional metrics by clicking the gear icon or the "Add Metric" button. Then, activate the toggle for the required metrics to the active blue position.
Efficiency Table
After creating categories, information about them will be displayed under the posts in the "Efficiency" table.
The table shows statistics for Stories. The table will be empty until you tag Stories with categories in the second column of the "Stories" block.
You can create a category by clicking the empty category flag in the "Stories" table. The "No Category" section is always displayed.
Story Completion
Available only for Instagram accounts.
This chart shows the percentage of Story views without Forward Taps or Exits, helping to understand which content types are most frequently viewed to the end.
Reach
Available only for Instagram accounts.
The chart shows the average reach of Stories for the selected period, calculated by the formula:
(Average reach of Stories during the selected period / current number of followers) * 100.
The bar chart shows the average number of Story views and the average reach of Stories for the selected period.
Number of Publications
The chart shows the number of new Stories in the account per day for the selected period, divided by format: image, video, repost (for Instagram).
Top Reactions
Popular reactions sent to you on Stories. Data collection requires Direct message monitoring to be enabled.
Best Time for Stories
This chart shows the average number of Story views depending on the time of publication.
Each square shows the average number of views of Stories published during a specific hour.
Empty squares mean no Stories were published during those hours after connecting the account to LiveDune.
To ensure the data is accurate, set the correct time zone in the Settings.
Story Types
Available for Instagram accounts.
These charts help assess the effectiveness of each Story type and adjust the content plan accordingly.
The left chart shows a pie chart reflecting the frequency of posting different formats: image, video, repost.
The right chart shows the effectiveness of each format across three metrics: reach, exits, and responses.
Reactions
The chart shows the interaction dynamics with published Stories.
For Instagram accounts:
Forward Taps – Stories were viewed for less than 15 seconds, and users moved to the next Story (skipping forward).
Backward Taps – returning to the previous Story (scrolling back).
Responses – the number of replies to your Stories from other users.
Exits – the number of times users exited Stories while viewing.
Reposts – the number of times your Story was reposted.
New Followers – the number of new followers to your account.
Account Actions – the total number of actions taken in your profile from interacting with this Story.
Profile Visits – the number of visits to your profile.
For VKontakte accounts:
Reposts – the number of Story reposts.
Likes – the number of likes received on the Story.
Responses – the number of replies received on the Story.
Responses via Input Field – the number of replies received via the input field.
Link Clicks – the number of clicks on a link placed in the Story.
New Followers – the number of new followers who subscribed to the group after viewing the Story.
Hides from Feed – the number of users who hid your Story from their feed.
Views and Reach
The Reach chart is available only for Instagram accounts.
The charts display the dynamics of Story views and reach.
You can choose any period to display – by months, weeks, days, and posts.
Views/Reach are counted only for Stories published during the selected period in the calendar.
Story Funnel
The Story funnel helps visually assess how view completion changed across a series of Stories and analyze view changes based on intervals between them.
Top Stories
A block with the top Stories in the account for the analyzed period.
You can rank the top Stories by views, reach, replies, and Reach Rate, and select post formats: all, image, video, repost.
If you have any questions, please contact us via the chat on the website (Help button in the upper right corner), the chatbot in Telegram https://t.me/ld_support_bot, or email [email protected].